Woolies and Coles fail home-grown test

Date
    September 6, 2012



ONLY 38 per cent of Woolworths' home-brand or generic products and 55 per cent of Coles' home-brand products are Australian-made or grown, compared with 92 per cent of market leaders, said the consumer group Choice.     :(

It compared the country of origin on 360 generic packaged food products, including biscuits, cereal, tinned goods and frozen foods, with the market leader.

It found Kelloggs Rice Bubbles is made in Australia while Coles' and Woolworths' rice cereals are made in New Zealand. Golden Circle Pineapple is purely Australian, made and canned locally, while the cheaper home brands by Coles and Woolworths are made and sourced in Indonesia.     :(

"While it's clear that Coles and Woolworths support Australian produced products in the fresh food and bakery sections … it's a different story when you walk along the aisles," the Choice spokeswoman Ingrid Just said.


Coles and Woolworths yesterday stood by their commitment to buy and source locally produced and grown packaged foods. Woolworths said Choice had surveyed less than 20 per cent of its own-label range and ignored ALDI, which stocked close to 100 per cent of its own label.

Coles said Choice's sample was ''quite limited, given our total house-brand offer is substantially more than that''.

Choice surveyed the home brands because it was ''seeing heavy marketing and advertising'' where the supermarkets tapped into consumer demand for locally owned and produced packaged foods, Ms Just said.

Choice also said country of origin labels were confusing.    :(

Coles said it was ''fair to say, there is some confusion with the current labelling regime. And Coles isn't opposed to moves to make it clearer to customers.''


Read more: http://www.smh.com.au/business/woolies-and-coles-fail-homegrown-test-20120905-25ewu.html#ixzz25dd5pLxN

For me ALDI, is the best supermarket.     :)    

So?

You want lower prices, this is what you get.

Victoria shows the way for Aldi attack

Date
    September 6, 2012


Aldi Australia chief Tom Daunt wants to take on the heavyweights.     :)

ALDI Australia boss Tom Daunt has called on state governments to follow Victoria's lead by streamlining planning laws.

This, he says, would allow the German discount supermarket, as well as any other retailer, to take on the heavyweights, Woolworths and Coles.

Big planning reforms in Victoria will see Aldi devoting more investment there as it ramps up its store network.

Mr Daunt said the private owners of Aldi, Germany's reclusive Albrecht family, saw great potential for the supermarket chain in Australia, with the current store count of 288 to hit 300 by the end of the year and the capacity to grow to between 500 and 600 on the eastern seaboard if planning and zoning laws were freed up.


''They are enormously positive about Australia,'' he said. ''I think in the long run we will have a much larger business on the eastern seaboard and a viable business in other markets.''

It is believed Aldi has a 7 per cent market share of the grocery sector in eastern capitals.

Mr Daunt said Aldi was defending its market share despite Woolworths and Coles, which had dropped grocery prices to match it and introduced new lines of private-label goods. Aldi's non-grocery merchandise, typically clothing, homewares and toys, which made up about 20 per cent of store sales, was winning customers despite a renewed pitch by Kmart, Target and Big W to slash prices.    :)

Mr Daunt also told BusinessDay the retailer, famous for its no-frills stores, cheap groceries and merchandise, was also planning to extend its liquor offering into New South Wales.

But it was still restricted from selling alcohol in Queensland, where it is estimated Woolworths and Coles were responsible for 80 per cent of sales.

Since entering the Australian market in 2001, Aldi has opened about 25 stores a year, but has restricted itself to eastern capitals so as not to stretch its logistics and warehouse systems.     :)

But Mr Daunt claims Aldi could double the number of stores if planning laws across the country were loosened.

In July, Victoria's Planning Minister, Matthew Guy, announced reforms to planning zones, allowing more uses ''as of right'' and collapsing the five existing business zones into two new commercial zones.

The new zoning rules should allow easier and quicker approvals for new developments, especially supermarkets, large stores or other key commercial developments.

Mr Daunt said Aldi had lobbied state governments on the eastern seaboard to follow Victoria's planning reforms.

Read more: http://www.theage.com.au/business/victoria-shows-the-way-for-aldi-attack-20120905-25erk.html#ixzz25ej7Xx3L

Yes, please open more ALDI supermarkets.     [smiley=thumbsup.gif]   

wrote on Sep 6^th, 2012 at 8:52am:

For me ALDI, is the best supermarket.     :)

Don't they have even less locally sourced products?

Geeez you've got some hide imcrook.  Every other post is about shops chraging too much 'lower your prices, lower your prices' you squawk.  So what do you want - the lowest price or local products?

Verge wrote on Sep 6^th, 2012 at 9:04am:

So? You want lower prices, this is what you get.

yes you get Aldis and the johnny come late-lies desperately trying to copy them but they can't ;)