THE LIBERAL Party has embraced the unusual political strategy of registering the domain name “Abbott Lies’’ as a website address and redirecting all traffic to Liberal website promoting the May budget.
Stung by accusations that Tony Abbott has broken promises as Prime Minister, the Liberal Party decided to beat Labor to the punch and register the address www.abbottlies.com.au.
But the attempt by digital natives within the Coalition to get ahead of the game has backfired with Labor openly mocking the bizarre strategy.
Anyone who types in the address “Abbott lies’’ is now redirected to an image of Joe Hockey beaming behind a banner that urges readers to “lean more’ about the 2014 budget. The abbottlies.com.au web traffic is immediately diverted to www.liberal.org.au
According to domain registry documents the website was registered by the Liberal Party of Australia on May 13, the same day that Joe Hockey delivered his first budget.
Labor leader Bill Shorten said the decision of the Liberal Party to register the domain name Abbottlies.com.au was a spectacular own goal.
“Tony Abbott’s lies are up in lights for everyone to see at abbottslies.com.au,’’ Mr Shorten said.
“He can try all the tricks and excuses he likes, it won’t change the fact that he has broken his promises.
“Tony Abbott knew exactly what he was doing, he knew Australians would be angry about his lies — that’s why he bought these websites.’’
Mr Shorten said the fact it was registered on the same day as the budget was a inadvertently fitting.
“On the very night when Tony Abbott was breaking all his promises, the Liberal Party was buying these websites,’’ he said.
: I think there is an incredibly irony when people type in abbottlies.com and they get redirected to the Liberal Party’s main website.’’
The website strategy comes just days after the Prime Minister Tony Abbott and the Attorney General George Brandis were mocked over their attempts to explain plans to ask telcos to store metadata for longer to protect Australia against crime and terrorism attacks.
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