I’m not making this up, but Leslie Hughes, star scientist at Tim Flannery’s Climate Council, has been running catastropharian climate courses for hairdressers, whom she coaches to harangue clients about those awful coal, oil and gas emissions. Although her basic expertise is in stick insects and ant-tended butterfly ejaculations, Macquarie University’s Distinguished Professor also wants to tune the global climate for a better Year 2100, which is where the 400 ladies-who-lather come in. While snipping and combing and colouring, they are to convince customers that the Council’s goal of net-zero by 2035 is definitely not at all insane. Clients might even emerge with a teal tint to their shag cuts.
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The Council’s 2022 annual report boasts of its “drumbeat” of climate calamity, citing the planting of more than 22,000 stories in the media last year intended to influence “millions” of Australians. That’s 800 items a week obligingly regurgitated by stenographers identifying as journalists, plus a further 20,000 media items “supported” via third-party climate enthusiasts.[3] The Council not only spoon-feeds alarmism to reporters, it actually trains them with union help to propagate the narrative: in 2022, it
teamed up with the Media, Entertainment and Arts Alliance, to provide expert advice to journalists nationwide on accurately and responsibly reporting on the climate [supposed] crisis.
The engine room of the Council is its Climate Media Centre. It likes to keep its dark arts there under wraps: You won’t see the Climate Media Centre mentioned in the media, but you will have heard the voices of the dozens of everyday Australians we support” and “You won’t read about the Climate Media Centre in the news.” (Annual Report 20-21 p30), These days the Council’ has 50 staff – including close to 20 media spinners[4] . The Council succeeds not just with regular media (including sports pages) but offshoots like Marie Claire, Women’s Weekly, and TV’s The Project and Sunrise.
The often-sceptical Murdoch stable swallows the Council’s guff too. One Council report got 500 recycles, not just in the ABC (of course) but in 37 News Corp publications including The Daily Telegraph and WIN News. (AR 21, p25). In 2021, some 23 Council proxies “featured across national News Corp titles as part of their Mission Zero initiative to ‘put Australia on a path to net zero’.”
At the Council’s 2013 inception, Flannery pledged it would not go in for politics: “We won’t be running any political campaigns, we won’t be running any agendas.” Really? More than a year before the 2022 poll, the Council’s strategists mobilised their 500,000-plus grassroots supporters and began detailed work “to shift the dial ahead of the election” (AR 22 p8) and unseat Morrison’s “denialists”:
We set ourselves up to drive change in this moment by bringing together special internal teams focused on political engagement, supporter activation, public engagement in key electorates, and shaping the national story through media action.https://quadrant.org.au/opinion/doomed-planet/2023/04/on-climate-the-media-is-th...